Recently CableVision launched Punjabi television network ‘JUS Punjabi’ To IO TV subscribers. Now DirecTV is also coming out with Punjabi language entertainment Channel ‘PTC Punjabi’ to Punjabi community subscribers in the U.S.
PTC Punjabi is a 24 hours-a-day seven days-a-week channel dedicated to preserve the soul, culture and heritage of Punjab. The channel delivers high quality programming from PTC Network, the leading Punjabi network in India, and the top three Punjabi channels, with locally produced programming in the U.S.
PTC Punjabi offers entertainment programming that includes culturally relevant programming updates on Gurbani from Sri Hazoor Sahib every morning, news from Punjab and the Punjabi communities all over the world, talk shows, current events, family drama, live musical shows, Bollywood news, educational and children’s programming.
John de Armas, vice president, WorldDirect said, “The launch of PTC Punjabi on DirecTV’s International programming platform speaks to our commitment to provide engaging and relevant programming to a wide variety of cultures and ethnicities in the United States. This exclusive new channel will allows us to deeply engage the Punjabi audience in the U.S. by keeping them in touch with their cultural roots and native language through captivating news, entertainment and lifestyle programming.”
PTC Punjabi programming include:
Chal Mere Naal – A travel based show in Punjab about exciting, beautiful and safe destinations to travel across India and abroad.
Ghar Ghar Vich Ghuggi – A family based weekly show hosted by Ghuggi, where he pays a personal visit to Punjabi families and gets himself fully acquainted with the entire family in an informal and entertaining format.
Guftagu – Based on walk-the-talk format where Ritesh Lakhi candidly chats up top leaders from various walks of life.
Gurbani - Is a religious program that engages the audience spiritually, specifically Gurbani prayers from the Sri Hazoor Sahib from India to various gurudwaras in the U.S.
Lokbani – Offers a platform for the common person of Punjab to ask their elected representatives questions directly and also discussions with local area counselors and government authorities regarding local problems.
Majha, Malwa and Doaba Daily News Update – Special updates from MAJHA, MALWA & DOABA belts of Punjab catering to local happenings.
Miss PTC Punjabi - Miss PTC Punjabi is a stepping stone to the world of glitz, glamour, adulation and fame. It’s an endeavor to bring the talent and beauty of Punjab to an international platform.
News Bulletin – Punjabi News featuring the widest network of reporters and cameraman across Punjab.
Primetime News – Featuring two news anchors who present the entire day’s big stories in a lively, chatty format.
Straight Talk – Is a hard hitting talks show with political and community leaders in a format that allows for straight and candid discussion on current issues. Straight Talk has featured individuals such as Ramesh Inder Singh, Chief Sec Punjab, H. S. Mattewal, Advocate General, Captain and Kanwaljeet Singh.
The Masters - An unplugged anchor based show “Punjab Dei Sitare”, a fleet of legendary singers who will perform live with well modulated voices that resound from all possible corners of the world, where Punjabi Diaspora exist.
John de Armas, vice president, WorldDirect, Inc. said, “The launch of PTC Punjabi on DIRECTV’s International programming platform speaks to our commitment to provide engaging and relevant programming to a wide variety of cultures and ethnicities in the United States. This exclusive new channel will allows us to deeply engage the Punjabi audience in the U.S. by keeping them in touch with their cultural roots and native language through captivating news, entertainment and lifestyle programming.”
PTC Punjabi is available for PREFFERED CHOICE or any DIRECTV base programming package subscribers. Also available on DIRECTV are HindiDirect I and HindiDirect II programming packages.
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